Multifamily Insider Webinar: Run It Like You Own It: Property Management Strategies for Investor Success
Event Details
Elevate your property management game by stepping into the owner's shoes! Gain the knowledge and strategies to align operations with the investor's financial goals. We'll explore how to maximize property value while enhancing the resident experience, ultimately exceeding expectations and ensuring long-term success.
Key Takeaways:
- Understand the terms and strategies behind the investor's goals.
- Determine the impact customer service has on the value of your asset.
- Develop tools to determine if a new product or project is relevant.
CONTINUING EDUCATION CREDITS
Each session qualifies for 1 CEC for those holding a CAM, CAPS, CALP, or AIME credential.
About Your Facilitator Marci French

Marci French is a lifelong learner born into Generation X as a biracial unifier and JEDI (Justice, Equity, Diversity, and Inclusion) facilitator. She is a Senior Faculty Member of the National Apartment Association Education Institute where she utilizes her more than 25 years of multifamily experience to lead, coach, and mentor those in the industry. Utilizing her unique story, Marci facilitates tough conversations and creates safe spaces for participants to explore identities, practice empathy, and consider new ideas.
Marci earned her Certified Apartment Manager (CAM) and Certified Apartment Portfolio Supervisor (CAPS) designations from the National Apartment Association (NAA). She holds a certificate in Diversity, Equity and Inclusion in the Workplace from the University of South Florida and is a 2015 graduate of the NAA Leadership Lyceum. Marci currently serves as a member of the NAAEI Curriculum Development Committee and as Chair of the Diversity, Equity, and Inclusion Committee for NAA.