This module highlights the importance of image, reputation and brand in the apartment industry. Leasing Professionals learn how to make sure their property is in peak showable condition at all times (and are provided with a checklist to help them), along with successful marketing and customer service strategies. Stories from experienced Leasing Professionals and the chance to see sample properties from the prospective resident’s perspective allow Leasing Professionals to see the important role they play in marketing and maintaining their own community.
This course can be taken on its own, but it also serves as an exciting kick-off to the National Apartment Leasing Professional(NALP) designation. If you are interested in earning your NALP credential, CLICK HERE for details.